Viachem Announces Partnership with SiGNa for the Sales and Marketing of ActiveIsom™.
New York, New York – June 2015 — Viachem, Ltd., recognized within the specialty chemicals industry for its innovative channel-to-market strategies, has been selected by SiGNa Chemistry, a market leader in the manufacturing of stabilized reactive metals, to handle the sales and marketing of Activelsom™ on a global basis.
SiGNa Chemistry, which is based in New York, New York, has developed an extremely unique chemistry that is used globally as a raw material to manufacture a variety of products in the oil & gas industry, portable hydrogen, industrial chemistry, paper manufacturing and olefin isomerization industries.
The company has an expertise in ground breaking chemistries helping to transform the chemical and energy industries.
“SiGNa has entrusted us with the growth of their sales in a number of key industries. ActiveIsom™ is a specialty chemistry that customers and suppliers we are already working with can use. It’s a great synergy in that we’re already deeply entrenched in their marketplace and can represent their unique offerings,” said Mike Efting, president for Viachem.
“Viachem offers a compelling opportunity to assist with growing the global market share for ActiveIsom™. They understand our markets and have existing relationships with many of our customers and prospects The model that Viachem works with gives them the ability to move quickly with customers who are already familiar with their services and are comfortable with their reliability, yet who may be unaware of SiGNa’s products.,” said Michael Lefenfeld, founder and president for SiGNa Chemistry.
“With our new relationship with SiGNa, we have effectively closed the loop for their products within our sphere of influence, providing a convenient and efficient channel for introducing them to new customers who are already familiar with working with Viachem,” Efting says.
The specialty chemical industry has benefited in recent years from companies like Viachem, who are leading the way in creating an alternative channel to market that is more efficient and cost-effective for producers than the typical distribution model.
“The value Viachem can provide is allowing us to outsource the labor intensive sales and market development effort and gain greater efficiencies in our distribution and sales functions,” Lenfenfeld said. “We’re excited about the potential for our products and are looking forward to realizing great results with Viachem,” he added.
SiGNa Chemistry offers several lines of catalysts and reagents for the oil & gas, specialty chemicals, and portable hydrogen markets. Our platform technology is a breakthrough metal stabilization process that transforms pure alkali metals into safe, easy to use materials. Usable in batch or continuous processes, stabilized alkali metals allow our customers to lower raw material consumption, increase product yields, improve safety and reduce operating costs. Through simple, sustainable science, we open the door to a new generation of chemical innovation. It’s smart science — that leads to big results. Its web site is http://signachem.com
Viachem serves customers nationwide using a sophisticated marketing and sales model that helps manufacturers increase their customer base. Viachem’s services to chemical and ingredient purchasers include third party verification and quality control as well as formulation assistance and competitive pricing for specialty chemicals used in a wide range of industries. The company is headquartered in Plano, Texas. Its web site is www.viacheminc.com/
Contact: Niki Russell, Marketing Manager
Telephone: +1 (212) 933-4101
Contact: Kyle Einhorn
Vice President of Business Development
Telephone: +1 (972) 265-0400